Technical Partner Needed: Abroad Insiders - The Only Travel Website For Students By Students
Who I Am: My name is Jon Saft and I graduated from Vanderbilt in May and moved out to Boulder for a job in digital marketing with Finish Line about two months ago. As part of my job, I work as part of a team that manages all parts of digital marketing, including paid search, Google Analytics, Omniture SiteCatalyst, e-mail marketing, affiliate programs, and social media strategy.
What is Abroad Insiders: It is my hope and expectation that Abroad Insiders will one day change the way students and young adults travel abroad. The site combines guides and reviews with a social aspect that cannot be found anywhere else. The guides, which have already been written, answer any question someone may have before or during an abroad experience. They offer a comprehensive preview of day-to-day life in a new city, along with reviews of the best restaurants, bars, clubs, sights, activities, and miscellaneous information. All of this is written for students, by students, in a language that appeals to students. The social aspect allows students to plan trips to cities across the world after reading these guides and reviews, notify their friends of these plans, then book flights, hotels/hostels, and entertainment directly from the site. These bookings will be facilitated by our affiliate, Bookings.com, which is a European offshoot of Priceline.com and offers 50% commission.
Market/Monetization: How big is the study abroad market?
1990: 81,236 Americans studying abroad
The best part: We know exactly who they are, where they are, and how to reach them.
We will make monetize the site in two ways, possibly three.
1. Advertising: Having such a clearly defined target market means we are a huge asset to an advertiser. Tour groups, luggage companies, trip insurance companies, etc.
2. Affiliate Status: We will sell flights, hotels, and entertainment packages directly from the site, receiving commission on everything we sell, but taking on no inventory costs or over head.
3. Freemium Subscriptions: Something I am still playing around with. The system would entail allowing users to see some of the content for free, then asking for a small subscription fee (less than $5) to have unlimited, “premium” access.
Where I Am Now: All content and the marketing plan has been completed. I put together a basic website structure, but it’s not operational. The guides and social component are not there, and the design/layout is not what I am looking for in the finished product. The purpose of this site is simply to show you what I am talking about as opposed to telling you. http://jsafty.wix.com/abroad-insiders#!Home/mainPage
What Do I Need: I am looking for a technical partner. I have the marketing and business side covered, but I need someone to handle the programming and development side. As young entrepreneurs targeting students and young adults, we are in the unique position of being a part of the target market we are going after, which will allow us to stay relevant and in touch with the needs and preferences of our market. I am not asking for a huge commitment. All I need is someone to help me create a minimally viable product, a site that offers guides and reviews of just three cities (Barcelona, Prague, Florence). After that is finished, we will continue to expand to new cities and see where it takes us.
What I’m Offering: Equity for the MVP, which will be negotiated after completion.
If you are interested in joining an exciting new project, helping people make the most of their times abroad, and making a lot of money in the process, my contact information is listed below. If you want to learn more or have any questions, don’t hesitate to reach out. Looking forward to hearing from you.